A blog written by Manchester College students studying the 2008 presidential campaign.

Saturday, September 20, 2008

McCain campaign: strategic communication for VP debate

http://politicalwire.com/archives/2008/09/20/palin_wins_concessions_for_veep_debate.html

http://www.nytimes.com/2008/09/21/us/politics/21debate.html?_r=2&hp&oref=slogin&oref=slogin

The presidential and VP debates are quickly approaching. McCain and Obama have worked out the details of the presidential debates, and the result is a fairly free-flowing format that you can look at in more detail through the nytimes link.

For the VP debate (Oct 2), the McCain campaign has succeeded in reducing the opportunity for free debate between Sarah Palin and Joe Biden. The more structured format that has been agreed upon will likely benefit Palin because she is an inexperienced debater, and it will help her to reduce being on the defensive. The McCain camp wants her to spend time talking about McCain's positions rather than play defense. When we watch this debate, we should pay attention to the communication styles they use and see how offensive or defensive each VP candidate is.

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